blogombal Chapter 686
Chapter 686
Zhang Ying was not convinced: "How much money is not money? Besides, what's the difference between running a business?"
"You hurry up and move people over," Zhang Tiejun went to Zhang Ying and rubbed his head: "Hurry up." I negotiated with the TV station to sponsor Oriental Time and Space in the name of an advertising agency.
I'm talking about 10 million in two years, hurry up and sign this contract back and send the money over.
Also, sponsorship and advertising are two different things, the production and release of advertisements can be discussed, talk about it, don't worry too much about it for the time being, let's talk about it first.
"How to talk about it?" Zhang Ying still didn't understand too much: "10 million is so much, can't it be cheaper?" "
They have five minutes of advertising time in their hands, and there are still five minutes in the station, let's see if we can negotiate a price to package these ten minutes, and we will make an advertisement and release it."
Like sponsorship, you can sign for two years, and you don't have to compete too much about the specific price, you know? Then all three contracts have to add a clause, and we have the right of first refusal to renew it when it expires.
"What if they raise the price then?" Zhang Ying looked at Zhang Tiejun: "Five million a year is too much, give these now, how much will he have to ask for in the future?"
At this time, no one felt that TV advertising would become a money-absorbing industry, and domestic advertising was still in its infancy.
The sponsorship fee that Dongfang Time and Space talked about at the beginning was five million, but the boss who signed the contract returned and regretted it.
Then I talked about three million, and when it was time to sign the contract and pay, the boss ran away and hid, probably because it felt too much and not worth it.
In the end, it was sold for two million, and it was obtained through personal relations, and the whole team shouted excitedly...... A group of people who have never seen the world.
At this time, the advertising cost of the program was also low, 2,500 yuan for 30 seconds, and the price could not be stacked for three minutes, and in the end, he went to shoot a small film in other clothing stores through personal relationships.
"If you can sign up for 30 million next year, a year, I will give you what you want, and do whatever you want. Do you dare to bet?"
Zhang Ying looked at Zhang Tiejun and blinked his eyes for a while, shaking his head: "No, don't bet, I feel that I definitely can't bet on you." You're saying that they'll be worth a lot of money next year, right?"
Zhang Tiejun didn't answer this question, but said: "Hurry up and get the advertising production team up, from copywriting planning and creativity to filming and editing, you have to find someone who can take charge of it alone."
I'm not afraid to spend money, I'm not afraid to give a high salary, what I want is ability and thinking, and if I can't get a job for the time being, I will shoot myself.
Shoot commercials, short films, stories, documentaries, as long as the shooting is good, the cut is good, and the work is good, there are bonuses.
"What doesn't cost money?" Zhang Ying was stunned when he heard this: "It's just to create harm casually? Who will pay this money in the end?"
The imaging quality of the videotape is much worse.
"Have you forgotten that we still have a film and television company, and you don't plan to make movies and TV series? Don't you train your own technicians and teams?
All aspects of manpower must be recruited, trained for them, copywriting, writing, directing, camera editing, radio and dubbing, pre- and post-production personnel, including instrumental performance and recording engineers.
"Isn't that a film and television company's business?"
"What do you do with your own people? Aren't advertising companies and film and television companies all working? The first stage is training, and then according to each person's personality and strengths.
"Can I make a movie now?" Xiaoliu was a little worried: "I think everyone is so powerful, we are not famous and angry, what do we compare with others? Who watches?"
Ninety-three years is a dream year for Chinese films and TV dramas, Zhang Yimou, Chen Kaige hit Cannes, Jiang Wen, Ge You became famous, and Feng Xiaogang emerged. Several domestic movies and TV series have exploded in a row.
This year is also the explosive year of Hong Kong and Taiwan films, with good movies one after another.
Whether in or out of the industry, everyone is boiling, full of confidence and looking forward to a better tomorrow...... It's just that the ending is a bit unexpected, which is a bit of a debut that is the peak.
No one expected that after the outbreak of '93, there would be more than ten years of silence and a big regression.
Since the beginning of '94, the Chinese film market has entered a long winter, and the box office has returned to the level of the late 70s.
continued until '05, and the box office finally returned to the level of '89. However, a movie ticket for 05 years is 30 or 40 yuan, while in 89 years it is one yuan or two yuan.
There is the low yield of the industry, the slaughter of the distributor, and the killing of the egg by the exhibitor, the problem is simple and complex.
"When it's filmed, someone will watch it. Zhang Tiejun said: "You don't need to worry about this, don't worry, whether it's a movie or a TV series, it's still very early to be able to shoot, take your time."
Zhang Ying asked: "When the time comes, will we also go
to win the award?" Zhang Tiejun shook his head: "What are you doing with that excitement, don't go, I can't figure out why I need a group of foreigners to be sure that the movie is good, can they understand it?"
"I see that people are cutting their heads and trying to win the award, even if they can't get it, it's pretty awesome, let's not go?" "Don't go
." Just like our company is not listed, we will not go to foreign countries to evaluate what awards, and what to use them to evaluate? In the future, let's get an award ourselves, and bring foreigners' movies to us for him to evaluate.
"You let people come, people just come? Foreigners are so awesome." "
Der, what's the awesome? It's all those who hold stinky feet, they take foreigners as their fathers, that's to recognize their ancestors and return to their ancestors, and it's not good to be recognized and excited.
We don't need it, let's be our own father, throw the money, the money is in place, do you see if he comes, and then we have to rush to get a letter?"
"Nobel is a private award, who says it can't work
?" "So, is the Oscar a private award?" and Cannes or something.
"It's not. Cannes is the French National Film Awards, which were originally established to compete with the Venice Film Awards in Italy. The Oscars are actually called Academy Awards, which were established by the American Film Institute.
Zhang Tiejun thought for a while and said: "I remember that the Academy Awards started in '27, and in 31, there was a librarian at the Film Academy who said that this statue was very similar to his uncle Oscar.
After this sentence was spread by reporters, it became the nickname of the golden statue. It's not the award, it's the golden statue.
That's what Americans like to do. Then it spread more and more, and the media began to use the name Oscar a lot to refer to the Academy Awards, and it slowly became a fixed name.
There are too many awards in the world, and I know so many, but what is certain is that the so-called international awards are all made by foreigners.
They are fragmented, the same origin is divided into hundreds of countries, you have me, I have you, the degree of mutual recognition is quite high, and we are completely two worlds, understand?
So they have some kind of, it is international, world, but that refers to their world and international, and it excludes Asia, Africa and Latin America.
Now they are awesome and want to force the whole world to redefine the concept of the world and the world according to their needs and aesthetics, in fact, let us admit that theirs is the best.
The cultures of the East and the West have always been antagonistic, and this opposition is not war or power, it is consciousness. They have been terrified and feared by the Oriental civilization for thousands of years. "
You say," Xu Xixia said, "why didn't you keep fighting back then? At that time, whether it was the Han and Tang dynasties or the Yuan and Ming dynasties, if they had been beaten, would there be no foreign countries now?"
all four of them laughed.
"Why?" Xu Xixia pushed Zhang Tiejun: "I was strange when I took history class, and I never figured it out."
"It's not worth it, it's too poor, and if you don't fight anything, it's a net loss, and it's worthless." Later, when they began to develop, we happened to be at the end of the Ming Dynasty and the beginning of the Qing Dynasty, and we closed off the country.
By the time they really developed, it was already in the eighteenth century, and it was not a few years before then. "
I'll go to the office. You guys also come over to take a look, what are you doing idle?" Zhang Ying stood up and moved his waist: "I asked the advertising agency to move over, and then recruit people." Newspapers.
"What kind of newspaper do you get?" Zhang Tiejun said: "Hurry up and sign the contract, let's go directly to TV, TV recruitment, just to do an image promotion." "
Daystar?"
"Use Shengshi Oriental to beat the fame of the advertising company first, and take your time with other things and coordinate internally." Advertising companies and film and television companies are inherently connected.
Zhang Ying pondered for a while: "I always feel that the advertising company listens to the atmosphere without the cultural communication company, what do you two feel?" she asked Xiaoliu and Xu Xixia.
Zhang Tiejun smiled: "An empty shell with nothing, and a business that has already started business, you have to say which one sounds atmospheric."
Besides, where is the advertising company not atmospheric? We are now the only one in the country, right? Whether the film and television company is famous or not does not affect the conduct of business.
"Is it okay to use an advertising company to buy the copyright?"
"Okay." Advertising companies and film and television companies are close relatives, they are interconnected, and they can even be seamlessly converted, don't you know that film and television and advertising belong to the same major in film school?"
The first grade of the director class all studied Xi together, and in the third grade, they had to divide films, television and advertising. Artists also have this branch. A
few people got up and went to the courtyard where they were going to work.
After passing through the moon gate and turning a corner along the cloister, I entered the garden, passed through the narrow alleys with high walls and green tiles, walked through the groves, and bypassed a one-man high rockery.
The sunlight is a little harsh, and the green becomes dull.
It is the time when the summer flowers are in full bloom, starting from the edge of the grove, and the high and low flowers stretch into the distance in the line of sight, dazzling red and purple.
Butterflies and bees flutter freely among the flowers.
Bees
?" Zhang Tiejun looked at Zhang Ying: "Where do the bees come from in our garden
?" "Raise them, otherwise so many flowers are not blind in vain?"
Domestic bees are not aggressive and are not afraid of any danger.
It's a bit sunny, a few people walk along the trail in the edge of the grove, it's not cool in the shade, but it's still much better than the sun shining in the sun.
"I should have gotten some water here, on the edge of the forest," Koyanagi pointed: "Make a small river, even if it's narrow and shallow, it will definitely be much cooler."
"Actually, it's not difficult to get water," Zhang Tiejun said, "The groundwater in the capital, especially around the Forbidden City, is still relatively abundant, and you can dig it down." "
If you dig up the water, you can't just make a big pool and trap it in place, it will become a pool of stagnant water, and besides, you can't get trapped, it's flowing, you have to find a place for it."
The nearest water system around this place is the palace moat, which is less than 700 meters away, so you can't dig a river to get some water in the garden.
Besides, you can't let it, who will let you dig a trench in the moat? Not to mention that there is no place to dig if you let you dig.
You must know that the public toilets are still dry at this time, and the water and water networks have not yet been built.